Requirements For An Apophantic Sentence :: essays research papers

Logic, as it appears in its everyday form, seems to stand on its own, without any requirements to needed to justify its existence. However, it is commonly overlooked that "logic is the science and means of clear . . . communication." Consequently, many sentences are regarded as logical, which in reality are illogical. It can therefore be found that the language used to communicate this logic must be carefully constructed using a certain format in order to form a logical statement. The requirements in such a sentence include a subject, the verb "to be", a predicate containing information that is relevant to the subject by means of the verb "to be", an adjective, and it must have correct reference numbers. Therefore, logic must consist of sentences of a certain kind, in order to be formatted with the intention of revealing or displaying something. It is because of the former items that a logical sentence cannot exist unless it contains all of the previous ly mentioned grammatical parts. The definition of a subject is: the object in a sentence about which something is said. A logical sentence can, therefore, not exist without a subject, for the simple reason that nothing can be revealed about an object that has not been revealed to the potential obtainer of the logic. Simply stated, if there were no subject, the logical sentence would have nothing to show something about. "Being seems to be presupposed in every apophantic sentence," and it is for this reason that the verb "to be" is required in all sentences of that sort. A verb is that which displays action, existence, or occurrence. Nothing can be displayed concerning the subject of the logical statement unless the subject exists, unless it "is." A predicate must also be present in a logic sentence, and it must be relative to the subject by means of the verb "to be." It is necessary for the subsistence of such a sentence because of the previous definition of the subject. The subject is the item about which something is said, and the predicate is the part of the statement that says something about the subject. In other words, nothing can be revealed about the subject in a logic sentence unless something is said about that subject. However, the predicate must be tied to the subject by the verb "to be", otherwise the result would be that the predicate would be making a statement about a subject that does not exist. Requirements For An Apophantic Sentence :: essays research papers Logic, as it appears in its everyday form, seems to stand on its own, without any requirements to needed to justify its existence. However, it is commonly overlooked that "logic is the science and means of clear . . . communication." Consequently, many sentences are regarded as logical, which in reality are illogical. It can therefore be found that the language used to communicate this logic must be carefully constructed using a certain format in order to form a logical statement. The requirements in such a sentence include a subject, the verb "to be", a predicate containing information that is relevant to the subject by means of the verb "to be", an adjective, and it must have correct reference numbers. Therefore, logic must consist of sentences of a certain kind, in order to be formatted with the intention of revealing or displaying something. It is because of the former items that a logical sentence cannot exist unless it contains all of the previous ly mentioned grammatical parts. The definition of a subject is: the object in a sentence about which something is said. A logical sentence can, therefore, not exist without a subject, for the simple reason that nothing can be revealed about an object that has not been revealed to the potential obtainer of the logic. Simply stated, if there were no subject, the logical sentence would have nothing to show something about. "Being seems to be presupposed in every apophantic sentence," and it is for this reason that the verb "to be" is required in all sentences of that sort. A verb is that which displays action, existence, or occurrence. Nothing can be displayed concerning the subject of the logical statement unless the subject exists, unless it "is." A predicate must also be present in a logic sentence, and it must be relative to the subject by means of the verb "to be." It is necessary for the subsistence of such a sentence because of the previous definition of the subject. The subject is the item about which something is said, and the predicate is the part of the statement that says something about the subject. In other words, nothing can be revealed about the subject in a logic sentence unless something is said about that subject. However, the predicate must be tied to the subject by the verb "to be", otherwise the result would be that the predicate would be making a statement about a subject that does not exist.

Nurture debate in relation to the development of an individual Essay

The major debate concerning nature and nurture has been going on for decades and is still unresolved. Many people like to believe what we have inherited and our genes are what make us unique (the way we are and how we develop). Other people believe that the way we are raised and our experiences, that make us the way we are and how we grow. Physically the way we are built and look can be mainly due to nature. The genes that we inherit from our parents make the way of we look. For example, people say ‘Don’t you look like your mother?’ Genetic inheritance can define our eye colour (blue or hazel), whether we have straight or curly hair or how small we might be. We could also inherit certain genetic diseases which can seriously impact on our health. Though, we can still make decisions on how we look and how we change our appearance. There are multiple different cosmetic procedures available to alter our look. How we choose to live out our life and the choices that we make can have an influence on how we look. For ex, constantly eating junk food and not doing any exercising could lead to obesity. The environment that we are raised in and the experiences we go through can influence our health which contributes to physical growth. An ex of how nature and nurture can affect our physical growth is; we might carry genes that could lead us to be in danger of developing type 2 diabetes, but if we were to eat a healthy diet and get ample exercise, we might not develop the disease. Nature: Jades mother’s childhood was very unlike to what it is today, her life could have been called a difficult life, and her mother was bought up on her own by her own mother as her father died when she was 6 months old. As she grew up without a father figure in her life she closed herself off emotionally from males in general. Jades mother grew up around a lot of uncles and aunts so she was always well looked by her family. Jade grew very close to her gran over the years as she wasn’t getting the attention she wanted off her mother, as she had gotten remarried she had become very distant. When her gran died jades mother was very alone, she hardly ever spoke to her mother apart from at meal times and after she’d get in from being out with her friends. This got increasingly more awkward as time went on as the new husband never showed her any kindness so her mother stayed out  to avoid the arguments. Nurture: Where jades mother spent a lot of time in hospital during her life she was also slower to develop as a person as she wasn’t with her friends often enough to have developed personality traits. As she got older she started staying out overnight and going to parties where there would be lots of alcohol, drugs and sex. She also began hanging out with the older boys and girls; this meant that she was developing at a much faster rate than what she would normally have done. The environment that the she was raised in was very tranquil, peaceful and gentle neighbourhood; there was barely ever any trouble around where she grew up. Nevertheless as she got older she began to get more curious about the rough area’s around where she lived later on during her life she found herself surround by people who lived in these rough areas. This altered the way she saw her own life and what she has been taking for granted. Evaluate how the nature and nurture debate in may affect the p hysical, intellectual, emotional and social development of two life stages of the development of your chosen family member Nature As each cell in the body contains 23 pairs of chromosomes, one chromosome from each pair is inherited from your mother and one is inherited from your father. These chromosomes contain the genes you inherit from your parents. There may be different forms of the same gene. These different forms are called alleles. For example, for the gene that determines eye colour, there may be an allele for green eyes and an allele for hazel eyes. You may inherit a hazel allele from your mother and a green allele from your father. In this instance, you will end up with hazel eyes because hazel is the dominant allele. Those different forms of genes are caused by changes in the DNA coding. The same holds true for medical conditions, there may be a faulty gene that would result in a medical condition, and a normal version that might not cause any health anomalies. If your child ends up with a medical condition it will depend on certain biological factors including: What genes they inherit, whether the gene for that condition is dominant or recessive, their environment, including any treatment they may receive a genetic disease or  disorder is the consequence of changes, or mutations, in an individual’s DNA. A mutation is an alteration in the letters (DNA sequence) that makes up a gene. It’s more commonly referred to as a â€Å"spelling† mistake. Gene codes for proteins, the molecules that carry out majority of the work, perform most life functions, and make up the majority of cellular structures. When a gene is mutated so that its protein product can no longer carry out its normal function, a disorder can result. Genetic diseases can be inherited because they are mutations in the germ cells in the body – the cells involved in passing genetic information from parents to offspring. Genetic diseases can also result from changes in DNA in somatic cells, or cells in the body that are not germ cells. Some genetic diseases are called Mendelian disorders – they are caused by mutations that occur in the DNA sequence of a single gene. These are normally rare diseases; such as Huntington’s disease and cystic fibrosis. Many genetic diseases are multifactorial—they are caused by mutations in several genes compounded by environmental factors. Some examples of these are heart disease, cancer, and diabetes. Adolescence: Physical & Social development: Nurture affected the physical and social development of Katherine’s mother Emma. During her adolescence phase Emma thought that she’d have to change the way she looked to fit into society (as she was obese). Emma began to blame herself and others because of the way she looked, she has had to face a ton of criticism from her close family and some friends; as they used to say stuff like â€Å"you’ve got such a pretty face but if you lost a bit of weight you’d be so much better off†. Throughout this time Emma looked towards the rest of her friends for acceptance which meant that to fit in with them she had to have the same stuff that everyone else had (clothes, technology etc.). This was obviously very difficult because of the fact she was quite overweight she couldn’t purchase the same type of clothes that her friends wore; this made her stand out of the crowd which gave her that extra  attention that she didn’t want. Emma spent a lot of time trying to fit in during her teenage years but she found out being herself was more important than losing who she was just to fit in. Emma stayed up late chatting with her friends. A lack of sleep could also affect our body; it would increase blood pressure and cholesterol level, increase stress hormones, etc. Sleep is really important, at this age as she should be having at least 7-9 hours of sleep. Intellectual development: Nature affected Emma intellectually throughout this period as Emma wasn’t really sure on what type of career she wanted to do, however after some thought she decided she wanted to that pursue a career that would evolve helping the elderly. She accomplished in getting a job whilst being at school as this would help her to develop some new skills and allow her to make her own money, although she knew that wasn’t the career path she wanted to stay in. Emma also began to volunteer at a care home; this is what helped her to decide on what career path she wanted to go down. Emotional development: Nurture also affected Emma emotionally during her adolescence; Emma had poor self-image and low self-esteem. She also began to resent her friends and her mother as they both wanted her to be someone that she was not, when it was clear that she was never going to be able to keep the act up forever. During adolescence Emma began to question her own self-worth as some friends were also making snide little comments whilst her back was turned. Emma began to hang around with men as she went into this life stage as she thought that they were a lot less cruel. The boys accepted her more as part of their group so she began to build up her self-image up again, giving her more confidence and self-belief. Adulthood: Physical development: Emma was affected by nature during her adulthood. During her adulthood she discovered that she was at risk of developing a variety of different genetic diseases (diabetes type one, lung cancer, breast cancer, asthma etc.). Emma  also discovered that she may not be able to have children of her own because she has Polycystic ovary syndrome (PCOS) which sometimes genetic. If any relatives, such as your mother, sister or aunt, have PCOS then the risk of you developing it is often a greater chance than usual. As she began to get older her hair began to get darker and she began to get grey bits through her hair, she also has had more problems with her teeth as they are falling out or being damaged due to decay. As she got older she also began to put on weight as her metabolism started slowing down. During this life stage Emma became pregnant with Katherine and there were some complications during the birth as she had to have caesarean due to preeclampsia. Intellectual development: Emma was less influenced by nature as an adult as she can make her own choices and decision. When she was deciding on what course is she was going take after finishing secondary school, she knew what she wanted to do after volunteering in elderly care home. When she turned 20 Emma got her first job in a care home she was working double shifts because of the love that she had grown towards her job. After working in a care home for the terminally ill, my mother decided that she wanted a change her job outlook and she started working in a domestic abuse centre for women. When Emma became pregnant with me she started doing hairdressing from home. This was more of a hobby for my mother as she would only do family or close friends. She had had to give up her job at domestic abuse centre because it would have meant putting Katherine in danger and the people at the centre wouldn’t allow it. Emotional development & Social development: Emma was both emotionally and socially affected by nurture. Emma was influenced by friends and new work colleagues in adulthood, as you grow more work connections as you get older. Emotionally she began to ponder about life as a teenager, and recognized that the choices she made were the best for her. When Emma reached this life stage she found love and spent 20 years with Katherine’s father which ended after attempting to save their relationship for 2 years. Their relationship had been very successful for 18 years, but after Emma’s mother died he began to try to control her. Emma found it very difficult to deal with after her mother died as she had a few  regrets about the way their relationship ended. Emotionally Emma also found out that after her mother died that she could inherit a variety of genetic diseases. This made it hard for Emma to focus on the positives after splitting up with my father and her mother dying. Socially Emma relied on her friends a lot more as she got older as her family didn’t really contact her after her mother had died. Emma had several best friends that were there to support after her relationship had ended and her mother had died.

How Technology Changed Education Essays - 2595 Words

How Technology Has Changed Education Today’s education differs much from the education fifty years ago. One of the reasons they are so different is because of technology. In the past fifty years the world of technology has grown tremendously, affecting everything, including education. A few things that have been brought into the world of education are computers, video and digital equipment such as DVDs, digital cameras and recording devices. The technology also includes information presentation technologies which includes the Smart Board, and different interactive whiteboards. There are many more that schools did not have fifty years ago. Technology has been proven to help students achieve in reading, writing, and arithmetic.†¦show more content†¦For example, students who learn better by listening can understand more fully with audio and videos shown on the board. (Bell ) For visual learners, students can watch as the lesson develops across the board. Research has shown that students of all ages respond well to interactive white boards. With everyone loving the boards so much, students will jump at every chance to use the board. Interactive Whiteboards make kids want to learn. It makes them more willing to listen and focus on the lesson. Fifty years ago, classrooms didn’t have this kind of technology. Classrooms only had black boards or white boards. (Bell ) In 1992, Intel Corporation became an investor in the idea of Smart Boards. At first, not many people thought of them as a good idea, but slowly people became more used to the idea. Since then, more than 100,000 Smart Boards have been produced and sold. Since they were first produced, there have been many advances in technology, thus creating more variations of the Smart Board. The earliest models were front projection boards, rear projection boards, in-wall rear projection boards, the SMART notebook, and other useful software. (Wikibooks.Org) Since advances in technology have been made, the more recent models include th e SMART Recorder, meeting productivity software, a wireless slate, the Senteo response system, SMART camera, and the 600i interactive system. The average price for SMART Board ranges aroundShow MoreRelatedHow Technology Has Changed Our Student s Education1675 Words   |  7 PagesThroughout the past few years, technology has created a known presence in America’s school systems. Whether it be used for home, testing, or as supplemental material for a lesson plan, technology has made itself to be detrimental to our student’s education and learning. Students who it tends to impact the most though are those in special education classrooms. Where a mainstream student may be utilizing his or her iPad for fun or educational games, special education students are using them to helpRead MoreTodays Education Has Changed Over Time1077 Words   |  5 PagesTodays education has changed in many ways over the years. From the behavior of student’s caused by different parenting skills, how teachers teach their classes as well as student’s ability to use fundamentals, media and technology all play a role in how the world of education has evolved. Robin Lawrence a thirteen year veteran teacher now a curriculum specialist at Bellaire Elementary has a good insight into how the educational system has changed over time. Past and present behavior have differedRead MoreTodays Education Has Changed Over Time1161 Words   |  5 PagesIntroduction: Todays education has changed in many ways over the years. From the behavior of student’s caused by different parenting skills, how teachers teach their classes as well as students ability to use fundamentals, media and technology all play a role in how the world of education has evolved. Robin Lawrence a thirteen year veteran teacher now a curriculum specialist at Bellaire Elementary has a good insight into how the educational system has changed over time. Transition: N/A ParagraphRead MoreSocial Change And The 21st Century Classroom1464 Words   |  6 PagesWhile 21st Century learning and teaching is always changing, it is as dynamic as the world around us. There are many factors including globalisation, social change and technology, which are driving changes in education, with a variety of positive and negative impacts on teaching and learning in the 21st Century. With ongoing changes in teaching practices, which in turn changes the attitudes of today’s teachers and learners. A 21st century classroom is a productive environment where the teachers areRead MoreIs Technology Beneficial Or Dangerous?1541 Words   |  7 Pagesinformation technology is that it empowers people to do what they want to do. It lets people be creative. It lets people be productive. It lets people learn things they didn t think they could learn before, and so in a sense it is all about potential† (Ballmer, Steve. Steve Ballmer: AACIS Unlimited Potential Grant Ann ouncement). Technology revolutionizes the way in which procedures are completed. As the technological movement continues to spread, many ask the question: is the expansion of technology beneficialRead MoreImpact Of Technology On Higher Education1257 Words   |  6 Pages Technology and Higher Education Mithun Tamilarasan Student no. 1425955 UNIVERSITY OF CHESTER Master of Business and Administration Gautham Rajkhowa 22/10/2014 Table of context 1. Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 2. Technology and Quality of learning†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...3 3. Negative aspects of Technology†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....4 4. Internet and education†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.4 5. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.5 Read MoreTodays Education Has Changed Over Time1171 Words   |  5 PagesEducation Rewind Introduction: Todays education has changed in many ways over the years. From the behavior of students caused by different parenting skills, how teachers teach their classes as well as students ability to use fundamentals, media and technology all play a roll in how the world of education has evolved. Robin Lawrence a thirteen years veteran teacher now a curriculum specialist at Bellaire Elementry has a good insight to how the educational system has changed over time. Transition:Read MoreHow Instructional Technology Has Evolved Into What Is Defined As 21st Technology?1033 Words   |  5 Pages To begin to understand how instructional technology has evolved into what is defined as 21st technology today. The first question to be answered is: What is technology? According M.D. Roblyer, author of Integrating Educational Technology into Teaching, â€Å"technology can be anything from a pencil to a viral environment† (2016. P. 6) If we use this definition, we can go back to prehistoric time when man used chiseled stone to carve their thoughts onto a wall inside of a cave over 200,000 years agoRead MoreEssay on Incorporation of Technology into Modern Education984 Words   |  4 PagesIncorporation of Technology into Modern Education Education has long been a part of our society. In order to keep society progressing forward, education must also progress forward. Part of this forward progression is the incorporation of technology into modern education. Technology has always been in schools. The development of things like the overhead projector, typewriter, and blackboards have all played key roles in education. However, the pinnacle of technological advances has been theRead MoreIndia And China s President Of The United States1553 Words   |  7 PagesBarack Obama, the President of the United States since 2009, proposed multiple bills during his speech, â€Å"State of the Union 2011†, to help improve the economy, education, job rate, and deficit (Obama). Obama Stated, â€Å"We need to out-innovate, out-educate, and out-build the rest of the world,† which was said to help encourage the audience to help improve the way we think, teach, and even learn (Obama). Throughout many years, the United States has become deeper in debt; therefore, Obama decided to help

Nelson Mandela - 1149 Words

Nelson Mandela’s Values It will be hard to believe if a person says â€Å"A man who served twenty seven years in prison, turned out to be one of the greatest presidents our world has seen†. Well this did actually happen and this former president is still living today. Nelson Mandela was born on July 18, 1918 in Transkei, South Africa, he was a leader of the anti-apartheid movement in the 1940s. Mandela was jailed for 27 years for acts of sabotage against the South African state, and shortly after his release from prison he led a multi-racial party for the first time ever in South Africa’s history. By doing this he was elected as the first black/democratic president of South Africa. Throughout his years as a president he has been widely†¦show more content†¦Throughout his battle against apartheid and helping to bring democracy to South Africa, Mandela adopted a democratic leadership style (Johnson).And according to Johnson â€Å"Democratic leaders set policies through group discussion and decision, encouraging and helping group members to interact, requesting the cooperation of others† and this was exactly what Mandela did (Johnson). Mandela’s other key value that supported his leadership and democratic style was his strong disapproval for injustice. Mandela never tolerated injustice; he believed that justice was the only path to success. For instance, when Mandela got to Robin Island where he was to be imprisoned, he was told to jog to the prison gate. He firmly refused and started a hunger strike with other inmates to condemn the condition they were living in. This worked out in their favor and the conditions improved (Hume). This example highlights Mandela’s value for denouncing injustice and oppression. Nonetheless, Mandela believed Consensus to be the superior decision making process to build commitment and motivation in group members toward group objectives. Using Consensus meant that justice would be served at its best when making a decision and Mandela fully supported this process (Johnson). Ultimately, Nelson Mandela is viewed as a revolutionary leader for his ability to empower and motivate others using his strong regard for consensus and theShow MoreRelatedNelson Mandela1187 Words   |  5 Pagesis considered a cultural icon is Nelson Mandela; an individual who took a stand against apartheid in South Africa and established great strides toward racial equality in that part of the world. Mandela is considered as cultural icon because he achieved widespread recognition for his accomplishments with racial equality, he established a world-wide organization that researches possible cures for AIDS, and July eighteenth has been designated as international Mandela day. In 1908, the white minorityRead MoreNelson Mandela949 Words   |  4 PagesNelson Mandela The life story of Nelson Mandela has long become a legend, a story that transcends race, borders, culture, or language. He is one of the greatest leaders to ever step foot on this Earth. He was willing to give up his own personal freedoms for the good of his people. Still, his decisions at major points in his lifetime hold lessons for individuals who are inspired of becoming good leaders. Many leaders are inspired by the actions and decision-makings abilities of Mandela. He kept theRead MoreNelson Mandela723 Words   |  3 Pages Nelson Mandela was a leader that has been fairly tried and convicted of complicity in many murders. His effort earned him his first suspended conviction under the suppression of communism act. Nelson Mandela, was a leader of the African national congress which was fighting apartheid, was accused of trying to overthrow the government, he was found guilty and sentenced to life in prison. The government freed Mandela after he had spent twenty-sev en years in prison and began to negotiationRead MoreThe Legacy Of Nelson Mandela893 Words   |  4 Pagesas a unified population. Nelson Mandela was a key figure of someone who wanted equal rights and would do whatever it takes to achieve that goal. The South African people initially did not have any decision on politics, where they lived, occupation, and etc. Nelson Mandela, who was a part of this South African population, followed his beliefs to eventually change these laws for his people. Even Nelson did not have the full rights as a human, but that never stopped him. Nelson and his people wanted theRead MoreNelson Mandela Hero1366 Words   |  6 Pages Many people have heard of Nelson Mandela, but what makes him such an important figure? How has he influenced South Africa and the world? Nelson Mandela’s history can clearly tell the tale of heroism. South Africa suffered under apartheid from 1948 until 1994 where Nelson Mandela was elected the first black president of So uth Africa. For 46 years, laws of racial discrimination and oppression flooded the land, and police brutality and tensions between the people increased, but it all came to an endRead MoreThe Legacy Of Nelson Mandela1647 Words   |  7 Pages however the man who arguably contributed the most, was Nelson Mandela. He ended an apartheid, with both his philanthropy and political prowess. He united a nation that used to be segregated; which seemed a daunting task at the time, but through the sweat and bloodshed he achieved the impossible. This alone exhibited his heroic characteristics, but to be more precise: both his actions and inactions lead to his success. Furthermore, Mandela was both a strong leader and forgiving at the same-time.Read MoreThe Bravery of Nelson Mandela1431 Words   |  6 Pageslife is free or arrives without trying. In alignment to be brave, a person should have courageous, persistent, and honest Nelson Mandela, the previous leader of South Africa, did not choose to take an easy walk to flexibility. Mandela is highly regarded all through the phrase for his integrity, courage, and dignity to be able to help his people in South Africa. Nelson Mandela is well renowned in his homeland as a champion for his bravery to stand for what he believed was right, and endured yearsRead More NELSON MANDELA Essays619 Words   |  3 Pages Nelson Mandela Nelson Mandela is an African American leader who fought for the rights of his people. Through trials and tribulations he stood his ground and kept on fighting. Nelson was a born leader and utilized his talents at an early age. When he was younger he used to take care of his family and make sure everything went right through all the injustice that society bestowed onto his people. Throughout his life Nelson Mandela watched as his people were mistreated and with this in mind he decidedRead MoreEssay on Nelson Mandela777 Words   |  4 PagesNelson Mandela A transformationals Mandela, Nelson Rolihlahla, South Africas first black president. Mandela was widely revered by blacks throughout Africa as a symbol of black liberation. He gained almost legendary status through the 1980s as South Africas leading antiapartheid figure, assuming the forefront of the black struggle after his release from prison. Nelson Rolihlahla Mandela was born July 18, 1918 near Umtata in Transkei, in the Eastern Cape, into the royal family of the TembuRead MoreNelson Mandela Biography659 Words   |  3 Pagesexcept for Nelson Mandela, who was sent to jail just for asking that his rights be given to him and his fellow blacks. He spent 27 years doing hard labor but still continued to fight for his rights until he became the president of South Africa. Recently, however, he passed away at the age of ninety-five. This is just a mere reason why I chose him and also to show the influence of paper, ink and some unjust facts in the world. On the 18th of July, 1918, Rolihlahla Mandela, later on called Nelson, was born

Marketing Mix - 3790 Words

Marketing Submitted by: Razi Ahmed Rathore 00207197 Submitted to: Mr Coker Table of Contents Task 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....3 1.1 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 1.2 Marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.4 1.3 Concept of marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 1.4 What are customers needs and wants†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...4 1.5 Cost of marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.5 1.6 Advantages of Marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 Task 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....7 2.1 Micro Environment†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.7 2.2 Macro†¦show more content†¦Businesses do not create customer needs or the social status in which customer needs are influenced. It is not McDonalds that makes people hungry. However, businesses do try to influence demand by designing products and services that are †¢ Attractive †¢ Work well †¢ Affordable †¢ Available Businesses also try to communicate the relevant features of their products through advertising and other marketing promotion. 1.5 Cost of Marketing: Many small business owners disregard marketing because they feel it is too expensive or it is only for large companies. Marketing consists of a lot of different elements some of little or no costs and some with some substantial costs. There are several ways, which are used by Tesco and includes cost. †¢ Tv Commercials †¢ Newspapers †¢ Magazines †¢ Leaflet †¢ Billboards These are the modes of marketing which tesco uses for marketing purposes and it incurs huge cost. 1.6 Advantages Of Marketing Orientation: Marketing has different advantages in business sector. It plays a crucial role in the business development. But some of them are explained below. Increase in market share: It is marketing through which companies get the increment in market share. Through marketing companies advertise there upcoming projects. These project makes attracts customersShow MoreRelatedHolden Marketing Mix1768 Words   |  8 PagesAssessment 2 Marketing mix Review and Recommendations Report My brand is V6 Holden Commodore Short review about Holden in Australia;- The history of Holden dates back to 1856 when it started as a saddler business in South Australia. Today Holden is one of only seven fully-integrated global General Motors operations that designs, builds and sells vehicles for Australia and the world. Holden has its headquarters in Port Melbourne, with an engine manufacturing plant on-site and vehicle manufacturingRead MoreMarketing Mix1491 Words   |  6 PagesMarketing Mix MKT 421 Marketing Introduction Companies today try their best to continue to keep up with the changes of services, products and technology. 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This paper wouldRead MoreMarketing Mix - 4Ps of Marketing Mix1219 Words   |  5 PagesMarketing mix can be describes as the use and specification of the 4 Ps describing the strategic position of a product in the marketplace†¦ A prominent person to take centre stage was E. Jerome McCarthy in 1960; he proposed a four-P classification which was popularized. (wikipedia.com) The marketing mix approach to marketing is a model of creating and implementing market strategies. The marketing mix stresses the mixing of different factors in a way that both organizational and consumer or target

The Challenge Facing Managed Care Organizations Free Essays

The greatest challenge for managed care organizations (MCOs) in our current time is how to obtain lower priced medical fees. As we all know, American health care should essentially be a nonprofit enterprise. However, the privatization of American health care holds that health care in general and hospitals in particular are increasingly operating on a for-profit basis. We will write a custom essay sample on The Challenge Facing Managed Care Organizations or any similar topic only for you Order Now In fact, the for-profit hospital sector has accounted for a relatively constant share (about 15 percent) of hospital beds over the last twenty years (Morrisson, 1999). This is why recently the U.S. Congress tries to push more â€Å"consumer-directed† health plan options to avoid cash-strapped managed care organizations (MCOs) to boost their deductibles, raise premiums and even defy federal law by authorizing policy holders to buy prescription drugs from low-cost vendors in Canada (Smith, 23 September 2004). Managed care organizations (MCOs) often apply the traditional fee-for-service models, which do not provide adequate financial controls and utilization incentives for physicians and hospitals to contain the costs of providing healthcare. Under managed care, the needs of the patients are balanced with efforts to provide cost-effective care. Typically, MCOs enroll subscribers by promising to provide all necessary medical care in exchange for a fixed monthly premium. The MCO also contracts with hospitals, physicians, and other healthcare providers to dispense the necessary medical care to its enrollees at a discounted reimbursement rate. In exchange for accepting reduced fees, the caregivers gain access to the MCO’s enrolees (Kirby, Sebastian Hornberger, 1998). A problem with managed care is that employers who offer a health maintenance organization (HMO) to their employees often pay the premium as long as the HMO premium was not higher than the fee-for-service premium. This behavior by employers creates distorted incentives for the HMO in controlling its costs. Enthoven (1993) suggested that this incentive distortion can be corrected when employers design better alternatives for their employer contributions. The employer could contribute a fixed-dollar amount for health insurance with the employee paying the full difference between plans. The greater the portion of the marginal premium paid by the employees is, the stronger the incentive is to choose lower-cost plans. For example, if the employer pays 80 percent of the premium and the employee pays the remainder, then the employee pays only 20 percent of the difference between the low (let’s presume here) HMO premium and the higher fee-for-service premium. HMOs and other managed care arrangements are organized on a prepayment basis that appear in a wide variety of forms. An HMO could hire physicians on a salary, contract with a preexisting group practice of physicians, or contract with physicians who maintain a fee-for-service practice. According to Luft (1991), â€Å"Because specific social, legal, historical, political, and economic aspects of the medical care environment have shaped delivery systems such as the HMO, it is not reasonable to expect that the typical HMO could be transplanted intact to another country† (p. 173). The key to HMO cost savings is the organization’s wide range of medical services, both inpatient and outpatient. In this way, the HMO can receive the cost savings implied by reduced hospital use. This may be difficult to manage in systems where there are separate financing mechanisms for primary care physicians and inpatient care. As Luft (1991, p. 180) remarks. â€Å"If there were no way to shift funds from the ‘hospital side’ to the ‘physician side,’ it would be difficult to reward clinical decision makers for the development of more cost-effective practice styles.† This is why three areas appear to offer a magnitude of opportunities where MCOs can assist patients, these are ambulatory care, mental health and the alternative therapies. Firstly, ambulatory care-sensitive conditions reflect the quality and availability of primary care services, since they are readily treatable without the need for hospitalization. There are differences in the hospitalization rate for ambulatory care sensitive conditions. Shenkman et al. (2005) had indicated that specialty ambulatory care is important for many children with chronic conditions. However, access to such care may be constrained within managed care environments. The use of primary care providers (PCPs) as gatekeepers for managed care organizations (MCOs) is one commonly used strategy to control specialty care use. Studies of the impact of gatekeeping on children’s receipt of specialty care have resulted in mixed findings. Some studies found more specialty care use in gatekeeping MCOs, compared with non-gatekeeping MCOs. Other researchers found that the replacement of a gatekeeping system with an open-access model increased specialty visits among a group of children with chronic conditions. Although the focus on gatekeeping in general yields some important information, MCOs use many other strategies concomitantly with their PCP gatekeepers, such as capitated payments, financial incentives, and prior authorization procedures. The use of these concomitant strategies may meet the unique needs of children with chronic conditions, including their need for specialty physician care. On the other hand, managed care had been significant contributor on delivery systems for mental health services. Taylor et al. (2001) had indicated that direct and indirect persuasion to provide more cost-effective treatments has been one consequence. The cost-saving qualities and the effectiveness of group interventions have produced clear expectations for an increased use of therapy groups. In the research of Taylor et al. (2001), they compared perceptions and uses of group treatments on a national sample of managed care organizations and mental health providers. Implications of differences and similarities between directors of managed care organizations and treatment providers are examined and discussed across five response categories (familiarity/training perceived effectiveness, likelihood of reimbursement/referral, daily use and expectation for future use). Taylor et al (2001) favored the approach where MCOs calibrate treatment referral/reimbursement decisions. Recently published comparison outcome studies and meta-analyses can and should empirically guide the present treatment delivering systems. Lastly, many managed care organizations have already begun to integrate complementary and alternative medical therapies (CAM) with conventional medical providers. Medical practitioners are obligated to assess CAM therapy with patients. Alternative therapies require professionals to rethink staff competency, patient assessment, and patient-focused care. Medical leaders must understand CAM trends and therapies to better integrate these concepts into health care policy, standards of care, and ethical decisions (Parkman, 2001). Among ambulatory care and mental health care, alternative therapies, or CAM, offers the most favorable and cost-efficient strategy for MCOs. This is because the aging â€Å"baby boom† generation is beginning to experience chronic but non-life threatening conditions, such as joint pain, headaches and menopause-related complaints and they are willing to explore options other than prescription drugs. For health plans, the attraction of offering alternative care products lies in retaining and attracting new members, diversifying their services from competitors in a congested managed care market and in attempts to address current or proposed state mandates (West, 1997). In 1997 alone, expenses for professional services were $21.2 billion, a 45% increase over the earlier 1990 data. Expenses for professional services, herbals, vitamins, diet products, books, and classes totaled $27 billion. Five surveys conducted since 1990 have reported frequent use of CAM, ranging from 30% to 73% by patients suffering from conditions such as cardiovascular disease, cancer, arthritis, HIV and AIDS, multiple sclerosis, and chronic musculoskeletal pain. Furthermore, the demand for CAM by the general public is increasing, despite the fact that its use is largely paid by consumers without coverage by third-party payers. In 1997, Americans spent an estimated $13 billion for visits to CAM providers and an additional $2 billion for commercial diet supplements and over-the-counter megavitamins (Pelletier Astin, 2002). Managed care should not only focus on cost savings, but they should also look into diversifying their services. MCOs have generally contributed to the decline in the U.S. health cost growth rate. Their potential will continue to be limited to the extent that employers fail to offer true financial advantages to consumers who choose the low-cost health plans. Thus, more reforms in the policies should be reviewed and revised so that more people could benefit from the quality health care everyone deserves. References Enthoven, A.C. (1993). The History and Principles of Managed Competition. Health Affairs, supplement, 24-48. Kirby, E.G., Sebastian, J.G. and Hornberger, K.D. (1998, Jan/Feb). The Effect of Normative Social forces on Managed Care Organizations: Implications for Strategic management/Practitioner Response. Journal of Healthcare Management. 43(1):81-106. Luft, H. (1991). Translating the U.S. HMO Experience to Other Health System. Health Affairs 10:172-186. Morrison, I. (1999). Health Care in the New Millennium. NY: John Wiley Sons, Inc. Parkman, C. (2001, February). Alternative Therapies Are Here to Stay. Nursing Management, 32(2): 36-40. Pelletier, K.R. and Astin, J.A. (2002, Jan/Feb). Integration and Reimbursement of Complementary and Alternative Medicine by Managed Care and Insurance Providers: 2000 Update and Cohort Analysis. Alternative Therapies in Health and Medicine, 8(1): 38-44. Shenkman, E., Tian, L. and Schatz, D. (2005, June). Managed Care Organization Characteristics and Outpatient Specialty Care Use Among Children With Chronic Illness. Pediatrics, 115(6): 1547-1555. Smith, C. (2004, Spetember 23). Senate Panel Examines Health Care Choices, Insurance Costs. Knight Ridder Tribune. Taylor, N.T., Burlingame, G.M., Kristensen, K.B., Fuhriman, A. et al. (2001, April). A Survey of Mental Health Care Provider’s and Managed Care Organization Attitudes Toward, Familiarity With, and Use of Group Interventions. International Journal of Group Psychotherapy, 51(2): 243-264. West, D. (1997, November 10). MCOs Integrating Alternative Care. National Underwriter, 101(45): 58.    How to cite The Challenge Facing Managed Care Organizations, Essay examples

Strategic Management of Woolworth Shop in Australia Free-Sample

Question: Choose a Company and Critically Analyse its Current Marketing Strategies and Market Performance. Consider the Companys Positon against its Main Competitor and Discuss the Successes and Failures of this Selected Company and its Marketing approach in Competing in this Marketplace. Answer: Introduction Woolworth, which is colloquially identified as Woolies, is considered as one of the most successful retail shops of Australia. The reputation of the organization is becoming stable due to the services and remarkable products provided by the organization. The organization is working from past many years and also possesses its various outlets in the nearest areas of Australia. The first store of Woolworth was laid down in Sydney. The achievement of the organization is remarkable and after that, their various other stores opened in the nearby areas. In a week around, nearly 28 million customers are visiting to the retail stores. These stores are successful in delivering the most promising products to the customers. Apart from this, the organization also possesses some factors related to the improvements. There are various competitors of the organization, who are giving then a very tough competition. The report shown below mainly covers the situational analysis and g mix related to the o rganization. In the formal report, the topics that are covered are shown below: The situational analysis is the section in which the current situation of the organization can be identified. The current market strategy and the performance related to the organization can be identified with the help of this section. The comparative study of marketing mix in contrast to other organizations are also identified with the help of the report defined below. The discussion related to the success and failure defines the major aspects in context to the organization. The report ends with a suitable conclusion along with the recommendations. Situational Analysis The situational analysis is considered as one of the major factor which helps the managers to identify the internal and external factors in the context of the organization. The situational analysis also helps in defining various growth factors for an organization. For managing the growth in a definite manner, some specific agendas related to the marketing are essential to be discussed. To define the situational analysis, the points which are covered are shown below (Wood, 2010). The current market strategies and market performance of the organization are identified as the major points which needs to be discussed in reference to the current market scenario. Current market Staretgies of Organization By performing a suitable analysis of the organization, it is considered that Woolworth is having a smooth marketing strategy which can be changed according to the current scenario. The organization doesnt focus on a single strategy. There are various marketing frames, which can be adjusted according to the current demand related to the market. The marketing strategy of the organization is divided into definite types, which are identified as the long term and short term marketing strategy. The short term marketing strategy mainly focuses on the products and services that are being provided to the customers. The short term strategy will also provide various aspects of providing nutritious and tastier products to the customers. There are various outlets which are opened on an international level (Ferrell, et al., 2014). Apart from this, the long term objectives are related to managing the employment opportunity for Australian. The promotion to sell organic food and contributing with 31% of market share is identified as one of the basic aspects which can assist in providing suitable market strategy for the organization. Currently, recent marketing strategies related to the organization are defined below: - The internal management or forces related to the organization are very strong and manageable. The organization currently provides facility of the reward system to its customers. According to this system, the points system is introduced in the organization. This may aid in introducing the concept of discounts too. The customers can easily attract towards the offers provided by the organization. This factor also acts as an improvement actor for the organization too (Uddin, 2012). The second arrangement is related to the external management. Through external sources, the management is suitable in providing definite guidelines to the customers. The expansion of the franchises in different areas of the country is a live example. Due to this expansion of the organization, the profit ratio will get increase with a rapid rate. Woolworth is identified as one of the organizations which is famous for selling the products at low cost. The marginal products and products with nominal rates are sold with a rapid speed. This will help in providing better facilities to the customers. Various promotional factors and advances approach towards selling the products are also identified as one of the additional aspect in context to the organization. Market Performance of Organization The study reveals that the current market performance of the organization is outstanding. The products like packed and canned products, dairy and milk products and products related to daily needs are liked by the customers on a definite level. Due to the different type of approaches and promotional strategy, the organization is successful in delivering the best services to the customers. Woolworth possesses the segmentation approach. Due to the help of this approach, the different options are provided to the customers, so that they can select the best aspect for them on a regular basis. Apart from this, being a successful team player, the organization also provides various discounts to the customers, which may aid in providing them assistance (Emerson-Drake, 2012). Marketing mix strategy Marketing mix strategy is identified as one of the major strategy which may help in defining the consumers requirement and targeted approach in a broad sense. The marketing mix is mainly formed from combination of 4ps. These Ps are considered as the people, place, price and promotion. There are various competitors of the Woolworth, who are giving very tough competition to the organization in different modes (Business Review Australia, 2014). But, here Coles is selected for the discussion. The tools related to the marketing mix are helpful in providing suitable assistance for generating the better approach to the market (Keith, 2012). The tabular structure for the marketing mix with the competitive organization is defined below: - Marketing PS Woolworth Coles Product The organization has categorized the products into two parts which are identified as the consumer product and the business products (Haymarket Media Group, 2011). The basic product selling strategy of the organization is designed according to the need of the consumers. For managing the products, different criteria are defined. The name of products are core, actual and augmented (Langley, 2015). The categorization of the product is totally different in comparison to the Woolworth. The organization also offers liquor, beef and baby products for sale. Price As other organizations are fluctuating the pricing policy, Woolworth possesses a constant pricing policy. According to nearest areas, the pricing policy is increasing continuously (Ferrell, et al., 2014). The organization adapts different policies related to the improvement of the organization. These strategies are penetration, skimming, competition, product line and many others. The Coles is identified as the cost leader. Various discounts are being offered to the customers, but only on the weekend basis (Sunday Bayode, 2011). Promotion For marketing, the firm uses maximum tools for the promotion. This will help in providing suitable assistance to the organization. Some of the specific tools for promotion are identified as the direct marketing, selling products, social media and advertising. The promotional strategy of the organization is very simple. To mange the defining aspect, the publicity is done with the help of advertisements, pamphlets and online process. Place Woolworths places its stores in the area where the reachability of the common people is identified. Being the supermarket chain, Woolworths is expanding its small stores too, so that the products related to the daily needs can be managed by the consumers. In numbers, there are at least 2300 stores that are distributed on a wide range across Australia, but Coles lacks in providing small outlets or stores for the reachability (Dunford Palmer, 2012). Success and Failure of organization Though the organization is considered as the top most market players and have its own identity in definite circle, but the organization is still facing some sort of failure and success in an appropriate form. There are various aspects due to which success and failure is being noticed in the organization. Some of the specific types of success and failure of the organization are mentioned in the market. These successes and failures are defined below in the print format. On the part of success, the organization can able to improve and on the part of failure, the improvements are still required. This will also help in framing the actual structure of the organization. Success of the organization The organization follows a definite pattern of strategy for the market and stability in a competitive environment is also considered in the definite mode. It may also help in defining the success of the organization in a structured form. The technical aspects of the organization are very strong. The Woolworth is considered as the first organization which is adopting the technical perspectives to be stable in the market. The GEMMNET is the stable technical concept of organization. The organization also possesses specific brand value and suitable reputation which may help in providing suitable assistance to the products. To be stable in the market, the Woolworth is also providing a wide range of food products, which may aid in managing the image of the products in the market (Company Report, 2007). Apart from this, the organization is also successful in providing different types of food stuff and material to all the age groups. This will help in increasing the sale of the products in markets. The location and situation of the outlet are also defined as per the sale of production in the market. Failure of the organization As it is defined in the paragraphs above that there are some success factors which make as the brand image of the organization. But apart from this, there are some failure aspects too due to which the organization faces issues which are shown below: The global presences are negligible in comparison to the persistent competitors. The local market is completely acquired by the organization, but on an international level, the organization lacks in providing the definite identity (Wood, 2010). The planning and strategic approach towards the competitive market also lacks. To make the sustainability, the approaches should be changed accordingly. The organization lacks in selling the online products on a wide level. The late entry of the organization in the market is also identified as the failure of the organization (Woolworths Limited, 2012). To manage the success and failure in a definite manner, the defined set of recommendations will be provided to the organization. This will help in making the survival possible. Recommendations On the behalf of a suitable set of information provided above, some of the common recommendations are defined on definite level. They are defined below: - The strategy should be planned in a definite manner. It is essential for the organization to prepare the suitable research, before entering into the global market. The identification of competitors should be identified at an initial level. By this, the planning can be done in a strategic manner (Paulson, 2015). The organization has to focus more on an international expansion. This change will be help in bringing a suitable change in an organization. Apart from this, there are various recommendations mentioned for improvement (Arli, 2013). Conclusion The report shown above is successful in delivering the specific marketing mix related to Woolworths. There are various success and failures related to the organization which are identified. This will aid in improving the existing position of the organization in the local market. The improvement is required in the organization on an international level. Apart from this, the situational analysis also helps in framing the basic developmental aspects related to the organization. The comparative analysis is also proved as an additional aspect for the improvement of the organization. References Arli, V., 2013. Woolworths Australia and Walmart us: best practices in supply chain collaboration. Journal of Economics, Business, and Accountancy Ventura, 16(1), p. 27 46. Business Review Australia, 2014. 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Research and Markets: This Woolworths Limited - SWOT Analysis Company Profile Is the Essential Source for Top-Level Company Data and Information, Available at: https://www.businesswire.com/news/home/20101223005242/en/Research-Markets-Woolworths-Limited---SWOT-Analysis Woolworths Limited, 2012. Strategy and Objectives. [Online] Available at: https://www.woolworthslimited.com.au/page/Who_We_Are/Strategy_and_Objectives